We’re staying true to our mission

The «Fridays for Future» protests, the vegan trend as well as the green political wave that’s currently sweeping across Europe clearly prove one thing: sustainability and climate protection are on people’s minds. And that’s not going to change anytime soon. Rising sea levels, glacier recession in the mountains or heat-related crop failures in recent years have made climate change tangible. Leading young people to take to the streets in protest and causing heated discussions at many family dinners. As a consumer paradise, we can’t ignore this. Making climate protection the focus of our sustainability strategy for the time being is a matter of urgency. This is not to say that we will ignore the social aspects of sustainability. These are also on the table.

Information over prohibition

Even though time is against us and there’s loads to do, we don’t think much of holier-than-thou lecturing or prohibitions. Our mission is to give you all the information and services you need to combine sustainability and shopping. We don’t believe in sugarcoating things but, instead, prefer facts. It’s part of our corporate culture. For example, the best way to reduce greenhouse gases isn’t by improving packaging or stuffing materials, but by changing the way we consume. Ultimately, it’s up to you, the customer, to decide what to do with this information – the way that’s right for you.

As a company, we’ve decided to act. In terms of sustainability, we’re focusing on the following:

• We’re reducing our climate footprint to net zero by 2050, following the Science Based Target Initiative (SBTI). To achieve this, we’re optimising the entire value chain – both in our own company as well as with manufacturers.
• Until then, we’ll offset our own carbon footprint to net zero by purchasing climate certificates. And we’re also giving you the opportunity to make a contribution to the climate with your purchases in a simple and effective way. We put ten per cent of the contributions towards the operation and further development of our sustainability solutions.
• We’re expanding our «sustainability filters» bit by bit. They allow you to filter for products that are sustainable, animal-friendly and/or eco-friendly. We rely on manufacturers to comply with the agreed criteria set by the labels, brands, certificates or certification authorities and run a sustainable production.

We’ve been implementing our sustainability strategy step by step since 2020. We’ll keep you informed about our plans and progress surrounding sustainability. You’ll find current articles on the subject of sustainability here.